YOUNG DESIGNER AWARD BY BMW

Young Designer Award by BMW

Since 2013, the Festival has encourages young students, in design schools, to enter the world of automotive design. This is how the Grand Prize of the Young Designer Award opened to students of international design schools and sponsored by the BMW brand who is committed to handing a check for € 2,000 to the winner and arrange a visit to the Design Studio Center in Munich. Becoming the world’s largest design competition for students, it offers a theme on exterior design, another on interior design.

CONDITIONS OF PARTICIPATION

 

WINNERS OF THE 33rd EDITION

 

Exterior design : « PRAISE FOR SLOWENESS »

Imagine, sketch, design a vehicle which will no longer be designed to evolve at high speed. The reduction of the speed would allow strong simplifications of the vehicles (soundproofing, resistance to shocks, etc.).
How would a car designed for low speeds look like?
Could we imagine hopping into a vehicle while driving as we used to do with city buses?
Slow speed should not be synonymous of bulky design and should not exclude automotive design DNA. Your work will consist in developing new styling codes evoking an assumed slowness.

Simon Kafman
UMEA

Hop On

Interior design : « JUST BE HAPPY »

The autonomous shared vehicle will certainly bring a lot of peace of mind to its users who may be able to rediscover happiness and smile again! Imagine, sketch, design a vehicle interior which inspires joy of life giving back a smile.This softness and lightness should be seen on the style, materials, lighting but also through human relations (interactions with the co-occupant and / or other vehicles, etc.). We expect in this project a lot of creativity and expect you to work on a complete interior layout but also on the use of the vehicle where the user will be at the center of his happy mobility experiences, just be happy!

Thibaud Porcherot, Yohan Benchetrit, Thomas Busson,

STRATE, ECOLE DE DESIGN – PARIS

Kerubim